• Curb Appeal: Attracting Customers with Great Online Presence & Super Storefront Appeal (Workshop)

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    Name: Curb Appeal: Attracting Customers with Great Online Presence & Super Storefront Appeal (Workshop)
    Date: October 24, 2018
    Time: 7:00 AM - 12:00 PM PDT
    Registration: Register Now
    Event Description:
    Pre-Registration is Required. Space is Limited!

    Early Bird Discount Ends October 16 - Register Now!

    See the agenda

    Maximize your storefront and online curb appeal with valuable tools learned in this workshop!  The magic of great curb appeal equals new and returning customers for your business and consistency in your branding. 

    Speakers include marketing professional Dana Twitchell and Branding expert, Carolyn Ortman of CKO Group and one more speaker to be named.  

    The half-day workshop features a full buffet breakfast, morning snacks and interactive exercises to build your knowledge base, provide your, interactive exercises and a team building workshop. 

    This exclusive Chamber workshop will identify what makes for great storefront and online presence, how and why you should review your curb appeal and why it is so important to take steps to improve how potential customers see you. 

    After the workshop, there is an optional face-to-face dutch treat lunch with our speakers to ask your specific questions.
      
     
    Location:
    Big Bear Elks Lodge
    40611 Village Drive
    Big Bear Lake, CA 92315
    Date/Time Information:
    Agenda
    7:00­ ‐ 8:00 am - Registration, Buffet Breakfast, and an "at your seat" activity: ABCs of Curb Appeal
    8:00 ­‐ 8:10 am - Break
    8:10 ‐ 8:40 am - Physical Curb Appeal­ - What are customers looking for? Have you asked your customers what they like or dislike? Budget friendly ideas for improvements and enhancements.  The Top 5 changes to make for visibility, accessibility, appearance, branding.
    8:40 ­‐ 9:00 am - Curb Feedback­ 
    9:00 ­‐ 9:10 am - Break
    9:10 ­‐ 9:40 am - Online Curb Appeal ­‐ DIrecting visitors to your site with search engines, attracting customers with your online presence, free tools to help you shine online.
    9:40 ­‐ 10:00 am - Find Yourself Online - Be The Online Visitor (tourist or local!)
    10:00 ­‐ 10:10 am - Break
    10:10­ ‐ 10:40 am - Who Are You? Branding. Identifying your core business values.  What you want people to say about you? What sets you apart from your competition?  What is your online persona and why is this so important.
    10:40 ­‐11:00 am - Define Your Core Business Values ­‐ Where do you want to improve? Develop a support network
    11:00 ­‐11:10 am - Break
    11:10­ am ‐ 12:00 pm - Preparing your Business for International Exposure: Big Bear Float in the 2019 Tournament of Roses Parade.  What should Big Bear expect? Who are we as a community? Preparing for locals vs preparing for tourism. What is Localism?  Community Team Building Exercise.

    Announcing the Chamber Curb Appeal Contest and prizes!

    12:15 pm -  OPTIONAL: Dutch Treat Lunch with workshop leaders. Location will be announced at workshop.
    Contact Information:
    Ellen Clarke (909) 866-4607 ext. 3
    Fees/Admission:
    Pre-Registration is Required - Space is limited. 

    Early Bird Discount - now through October 16:
    Members - $25
    Non-Members - $35

    Registration Fees after October 16
    Members - $35
    Non-Members $45
     
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